GamerVision Social Network All Case Studies
Design and deployment of a dynamic social network
The Challenge
GamerVision partnered with Electronic Ink to create a unique and dynamic online network of video and computer game players on a revolutionary platform that would engage the technically savvy audience and do so profitably ... without introducing advertising.
The Electronic Ink Solution
Electronic Ink exceeded GamerVision’s expectations with innovative designs that enable users to interact via profiles and networks that they create. The site leveraged an AJAX technology framework to create a Rich Internet application. The technical solution eliminated the need for total page reloads, providing an engaging interactive experience with virtually instantaneous feedback. To generate revenue with the advertising–free requirement, Electronic Ink developed a unique marketing tool integrated into the user experience, so as to not compromise the dynamic and engaging social networking experience.
Net Result and Impact
GamerVision was immediately established as the leading social networking destination for serious gamers; its membership continues to surge.
